Jul 27 2011

Olymp-Hic!

To commemorate the one-year-countdown to the London 2012 Olympic Games, that festival of fitness, you might have thought we’d struggle to find something booze-related. But no! 

First up, a limited edition bottle of Chateau Great Wall produced for the Beijing 2008 Olympics, inspired by the design of the ‘bird’s nest’ stadium.

And then a sparkling wine designed for the 2014 Winter Olympics in Sochi, Russia. Inspired by really really tight spandex suits.

The Grogger Team would also like to add that we’re really pleased to see the 2012 identity everywhere. It looks really great; good job Wolff Olins.

(We’re not taking the piss, honest; we really like it. If we were taking the piss we’d say “Wow, the London 2012 identity by Wolff Olins is as good as that Tom Daley advert for Nestle. Isn’t he so natural and in no way does he look like a mincing robot, right?”)

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